By taking this study, we will better understand the user's preference in the advertisements they see on their Facebook or Instagram profile and if a more inclusive ad influences the user to buy the product. This will allow companies to better build their diversity and inclusion programs and know how to better engage their audience.
Thank you for your interest, but this study is not currently enrolling.
United States (Nationwide)
Jennifer Jurczewsky
Hussman School of Journalism and Media
Behavioral or Social
Observational
Behavior
LGBTQIA+
Wellness and Lifestyle
Social or Workplace Dynamics
21-2148
Copyright © 2013-2022 The NC TraCS Institute, the integrated home of the NIH Clinical and Translational Science Awards (CTSA) Program at UNC-CH. This website is made possible by CTSA Grant UL1TR002489 and the National Center for Advancing Translational Sciences.
Questions?
